Case study · Mental wellness / Digital health
MindfulFlow
An AI-powered mental wellness and meditation platform. Built with personalisation engines, engagement models that respond to user behaviour, and backend infrastructure designed to scale. Available at mindfulflow.io.
01 · Problem
Mental wellness apps often offer one-size-fits-all content. Users need personalised journeys, adaptive content, and a platform that can scale with growth without sacrificing quality or performance.
02 · Strategy
We designed a content and engagement engine that adapts to user behaviour, built a scalable backend for media and user data, and implemented clear UX flows for meditation, stress management, and therapeutic guidance. The stack was chosen for performance and future AI integration.
03 · Stack
- Next.js / React
- Node.js backend
- Database (user profiles, progress, content)
- Media delivery & CDN
- AI-powered personalisation (content and recommendations)
04 · Outcomes
- 01Live platform at mindfulflow.io with growing user base
- 02Personalised content and engagement flows
- 03Scalable infrastructure ready for expansion
- 04AI-driven recommendations integrated into the product